In 2017 I started a list of talented individuals I wanted to interview about how they lead teams in digital. that list became "the schmidt list" and a podcast was born.

How to Market Marketing with Wendy Wiesman - Ep 009

How to Market Marketing with Wendy Wiesman - Ep 009

Should Marketing lead customer centricity or should it come from leadership?

On today’s show, I’m talking to Wendy Wiesman, Sr Director, of Brand and Engagement Marketing for Blue Cross Blue Shield of Minnesota. We discuss tips on how to best work with your internal Marketing department and how to build internal empathy for your customer.

I've been excited to have Wendy on the show since it's inception so I hope you enjoy the conversation as much as I did.

How to Balance Innovation and Stability in IT with Adam Clarke - Ep 010

How to Balance Innovation and Stability in IT with Adam Clarke - Ep 010

Project to Product with Adam DeMarie - Ep 008

Project to Product with Adam DeMarie - Ep 008